Maagh Advertising & Marketing Services Ltd
Incorporated in 2013, Maagh Advertising
and Marketing Services Ltd provides
services to Media and Technologies
industries[1]
- Market Cap ₹ 572 Cr.
- Current Price ₹ 25.4
- High / Low ₹ /
- Stock P/E 276
- Book Value ₹ 1.06
- Dividend Yield 0.00 %
- ROCE 17.7 %
- ROE 13.1 %
- Face Value ₹ 1.00
Pros
- Company is almost debt free.
- Debtor days have improved from 101 to 64.6 days.
Cons
- Stock is trading at 24.0 times its book value
- Though the company is reporting repeated profits, it is not paying out dividend
- Promoter holding is low: 9.91%
- Company has a low return on equity of 10.9% over last 3 years.
- Promoter holding has decreased over last 3 years: -90.0%
* The pros and cons are machine generated. Pros / cons are based on a checklist to highlight important points. Please exercise caution and do your own analysis.
Quarterly Results
Consolidated Figures in Rs. Crores / View Standalone
| Operating Profit |
| OPM % |
| Interest |
| Depreciation |
| Profit before tax |
| Tax % |
| EPS in Rs |
| Raw PDF |
Profit & Loss
Consolidated Figures in Rs. Crores / View Standalone
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | |
|---|---|---|---|---|---|---|
| 29.90 | 52.61 | 24.55 | 21.80 | 20.03 | 48.55 | |
| 28.34 | 50.73 | 22.69 | 20.38 | 18.56 | 44.36 | |
| Operating Profit | 1.56 | 1.88 | 1.86 | 1.42 | 1.47 | 4.19 |
| OPM % | 5.22% | 3.57% | 7.58% | 6.51% | 7.34% | 8.63% |
| 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | |
| Interest | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 |
| Depreciation | 0.84 | 0.84 | 0.86 | 0.67 | 0.70 | 0.86 |
| Profit before tax | 0.72 | 1.04 | 1.00 | 0.75 | 0.77 | 3.33 |
| Tax % | 26.39% | 20.19% | 24.00% | 25.33% | 28.57% | 25.53% |
| 0.54 | 0.83 | 0.76 | 0.56 | 0.55 | 2.49 | |
| EPS in Rs | 0.24 | 0.12 | 0.11 | |||
| Dividend Payout % | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% | 0.00% |
| Compounded Sales Growth | |
|---|---|
| 10 Years: | % |
| 5 Years: | 10% |
| 3 Years: | 26% |
| TTM: | 38% |
| Compounded Profit Growth | |
|---|---|
| 10 Years: | % |
| 5 Years: | 37% |
| 3 Years: | 50% |
| TTM: | 41% |
| Stock Price CAGR | |
|---|---|
| 10 Years: | % |
| 5 Years: | % |
| 3 Years: | 149% |
| 1 Year: | 0% |
| Return on Equity | |
|---|---|
| 10 Years: | % |
| 5 Years: | 13% |
| 3 Years: | 11% |
| Last Year: | 13% |
Balance Sheet
Consolidated Figures in Rs. Crores / View Standalone
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | |
|---|---|---|---|---|---|---|
| Equity Capital | 0.01 | 0.01 | 1.76 | 3.28 | 22.50 | |
| Reserves | 3.00 | 3.72 | 2.62 | 10.69 | 0.51 | |
| 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | ||
| 10.40 | 7.82 | 8.51 | 3.45 | 2.21 | ||
| Total Liabilities | 13.41 | 11.55 | 12.89 | 17.42 | 25.22 | |
| 3.78 | 2.93 | 3.43 | 2.73 | 4.09 | ||
| CWIP | 0.00 | 0.00 | 0.00 | 0.00 | 0.00 | |
| Investments | 2.29 | 2.29 | 2.29 | 2.29 | 3.58 | |
| 7.34 | 6.33 | 7.17 | 12.40 | 17.55 | ||
| Total Assets | 13.41 | 11.55 | 12.89 | 17.42 | 25.22 |
Cash Flows
Consolidated Figures in Rs. Crores / View Standalone
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | |
|---|---|---|---|---|---|---|
| 1.05 | 0.99 | 0.88 | -8.79 | -2.18 | ||
| -0.83 | -0.84 | -1.17 | 0.00 | 2.21 | ||
| 0.00 | 0.00 | 0.00 | 9.12 | 0.00 | ||
| Net Cash Flow | 0.22 | 0.15 | -0.29 | 0.33 | 0.03 | |
| Free Cash Flow | 0.22 | 0.99 | -0.29 | -8.79 | -2.68 | |
| CFO/OP | 64% | 68% | 77% | -581% | -70% |
Ratios
Consolidated Figures in Rs. Crores / View Standalone
| Mar 2019 | Mar 2020 | Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | |
|---|---|---|---|---|---|---|
| Debtor Days | 40.59 | 57.24 | 81.71 | 157.44 | 64.65 | |
| Inventory Days | ||||||
| Days Payable | ||||||
| Cash Conversion Cycle | 40.59 | 57.24 | 81.71 | 157.44 | 64.65 | |
| Working Capital Days | -24.28 | -43.41 | -44.87 | 169.47 | 97.51 | |
| ROCE % | 25.64% | 16.23% | 7.87% | 17.70% |
Insights
In beta| Mar 2021 | Mar 2022 | Mar 2023 | Mar 2024 | |
|---|---|---|---|---|
| Net Block of Tangible Fixed Assets (Supporting Operations) INR Crores |
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| Geographical Segment Concentration (India) % ・Standalone data |
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| Number of Permanent Employees Number ・Standalone data |
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| Principal Business Activity Concentration (Advertisement and Marketing) % ・Standalone data |
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Documents
Announcements
-
Compliances-Certificate under Reg. 74 (5) of SEBI (DP) Regulations, 2018
11 Apr - Regulation 74(5) certificate filed for quarter ended 31 March 2026; no physical shares received for demat.
-
Compliances-Certificate under Reg. 74 (5) of SEBI (DP) Regulations, 2018
21 Jan - SUBMISSION OF COMPLIANCE CERTIFICATE UNDER REGULATION 74(5) OF SEBI (DP) REGULATION, 2018 FOR THE QUARTER ENDED 31ST DECEMBER, 2025.
- Closure of Trading Window 31 Dec 2025
-
Compliances-Certificate under Reg. 74 (5) of SEBI (DP) Regulations, 2018
10 Oct 2025 - Regulation 74(5) certificate for Jul–Sep 2025: no physical share certificates received for dematerialisation.
- Closure of Trading Window 29 Sep 2025
Business Overview:[1]
MAAMSL provides data-driven marketing and advertising solutions. Company gathers campaign-specific market & competitor data, intelligent insights, audience interests, etc. to serve businesses of every scale in major industries. Its service areas are Radio, Television, Cinema, Print, Digital, &
Outdoor