Signpost India Ltd
Incorporated in 2008, Signpost India Ltd is a Digital Out of Home (DOOH) and integrated advertising company[1]
- Market Cap ₹ 1,251 Cr.
- Current Price ₹ 234
- High / Low ₹ 312 / 180
- Stock P/E 25.1
- Book Value ₹ 46.8
- Dividend Yield 0.22 %
- ROCE 15.4 %
- ROE 16.7 %
- Face Value ₹ 2.00
Pros
Cons
- Company might be capitalizing the interest cost
* The pros and cons are machine generated. Pros / cons are based on a checklist to highlight important points. Please exercise caution and do your own analysis.
Quarterly Results
Standalone Figures in Rs. Crores / View Consolidated
Profit & Loss
Standalone Figures in Rs. Crores / View Consolidated
| Mar 2015 | Mar 2016 | Mar 2023 | Mar 2024 | Mar 2025 | TTM | |
|---|---|---|---|---|---|---|
| 43 | 52 | 332 | 387 | 453 | 525 | |
| 39 | 46 | 263 | 305 | 364 | 408 | |
| Operating Profit | 5 | 6 | 70 | 83 | 89 | 116 |
| OPM % | 11% | 11% | 21% | 21% | 20% | 22% |
| 2 | 2 | 5 | 8 | 4 | 4 | |
| Interest | 1 | 1 | 8 | 8 | 11 | 12 |
| Depreciation | 1 | 1 | 16 | 17 | 37 | 40 |
| Profit before tax | 4 | 5 | 50 | 66 | 45 | 69 |
| Tax % | 33% | 48% | 30% | 33% | 25% | |
| 3 | 2 | 35 | 44 | 34 | 50 | |
| EPS in Rs | 8.24 | 6.31 | 9.34 | |||
| Dividend Payout % | 0% | 0% | 0% | 6% | 8% |
| Compounded Sales Growth | |
|---|---|
| 10 Years: | 26% |
| 5 Years: | % |
| 3 Years: | % |
| TTM: | 18% |
| Compounded Profit Growth | |
|---|---|
| 10 Years: | 28% |
| 5 Years: | % |
| 3 Years: | % |
| TTM: | -2% |
| Stock Price CAGR | |
|---|---|
| 10 Years: | % |
| 5 Years: | % |
| 3 Years: | % |
| 1 Year: | -9% |
| Return on Equity | |
|---|---|
| 10 Years: | % |
| 5 Years: | % |
| 3 Years: | 22% |
| Last Year: | 17% |
Balance Sheet
Standalone Figures in Rs. Crores / View Consolidated
| Mar 2015 | Mar 2016 | Mar 2023 | Mar 2024 | Mar 2025 | Sep 2025 | |
|---|---|---|---|---|---|---|
| Equity Capital | 1 | 1 | 11 | 11 | 11 | 11 |
| Reserves | 9 | 11 | 137 | 178 | 209 | 240 |
| 5 | 20 | 97 | 154 | 173 | 208 | |
| 19 | 25 | 135 | 134 | 164 | 205 | |
| Total Liabilities | 35 | 57 | 379 | 477 | 556 | 664 |
| 6 | 11 | 64 | 163 | 182 | 182 | |
| CWIP | 0 | 0 | 26 | 22 | 33 | 39 |
| Investments | 0 | 7 | 45 | 37 | 2 | 2 |
| 28 | 40 | 243 | 255 | 340 | 441 | |
| Total Assets | 35 | 57 | 379 | 477 | 556 | 664 |
Cash Flows
Standalone Figures in Rs. Crores / View Consolidated
| Mar 2015 | Mar 2016 | Mar 2023 | Mar 2024 | Mar 2025 | |
|---|---|---|---|---|---|
| 23 | 64 | 31 | |||
| -47 | -101 | -39 | |||
| 22 | 45 | 1 | |||
| Net Cash Flow | -2 | 8 | -6 | ||
| Free Cash Flow | -12 | -45 | -31 | ||
| CFO/OP | 48% | 106% | 62% |
Ratios
Standalone Figures in Rs. Crores / View Consolidated
| Mar 2015 | Mar 2016 | Mar 2023 | Mar 2024 | Mar 2025 | |
|---|---|---|---|---|---|
| Debtor Days | 158 | 151 | 191 | 145 | 144 |
| Inventory Days | |||||
| Days Payable | |||||
| Cash Conversion Cycle | 158 | 151 | 191 | 145 | 144 |
| Working Capital Days | 46 | 47 | -2 | -26 | -27 |
| ROCE % | 25% | 25% | 15% |
Insights
In beta| Mar 2024 | Mar 2025 | |
|---|---|---|
| City Bus Fleet (Advertising Rights) Buses |
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| Geographical Footprint (Cities) Number |
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| Number of Media Assets Managed Number |
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| Contract Pipeline (Funnel) Rs. Cr |
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| Daily Ad-Slots Inventory Million |
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| Number of Active Clients Number |
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| Premium Digital Panels Surface Area Sq. ft. |
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Documents
Announcements
-
Announcement under Regulation 30 (LODR)-Newspaper Publication
27 Mar - Newspaper Publication of the Notice to Physical Shareholders informing about special window for transfer and dematerialisation of physical securities
- Closure of Trading Window 26 Mar
-
Announcement under Regulation 30 (LODR)-Award_of_Order_Receipt_of_Order
23 Feb - Exclusive Kolkata Streetscape ad rights via 10-year PPP; annual fixed ₹16.38 crore; projected gross ~₹450 crore.
- Announcement under Regulation 30 (LODR)-Investor Presentation 12 Feb
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Announcement under Regulation 30 (LODR)-Analyst / Investor Meet - Intimation
12 Feb - Of Schedule of Institutional Investors/Analyst meetings under the SEBI (LODR), Regulations 2015
Business Overview:[1][2]
The company is a leading Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising player in India, operating across 25+ cities with a network of 12,500+ assets. Backed by long-term PPP contracts, it serves 1,600+ clients, with ~60% repeat business, and offers premium digital and large-format ad spaces.
Its model focuses on creating and monetizing advertising assets across transit, digital, and conventional formats. Revenues are supported by long-tenure contracts and a diversified client base, ensuring steady and scalable growth.